The volume with the results of the research “A Value for the promotion of the qualitative territories: from the UNESCO Sites to the Italian landscape and artistic cultural places” was published, included in the series of publications of MiBACT (The Ministry of Cultural Heritage and Activities and Tourism). This research was drafted a few years ago by CSS-EBLA with The University of Turin and also in collaboration with MiBACT. This study concerns the social and economic impact that the UNESCO World Heritage brand has and the pertinence on products and services. It considers some Italian case studies like, “Langhe e Monferrato”, “Pienza e Val D’Orcia”, “Residences of the Royal House of Savoy” and “Val di Noto”. The topic of tools for governing and managing UNESCO designations is always relevant and it affects the entire system of various UNESCO programs.


The volume edited by Luca Moreschini, Giovanni Ramello and Walter Santagata can be bought on the Rubbettino publisher website