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Cultural tourism and collective trademarks: the case of Byblos and Saida, Lebanon

Authors: Roya Ghafele, Walter Santagata

Fondazione Santagata per l’Economia della Cultura
Foundation in official relations with UNESCO
NGO to act in advisory capacity to the UNESCO ICH Committee
Member of the G20 Cultural Business Management Training Network
Member of the SDSN Network
Member of the Climate Heritage Network
Member of the National Forum for Sustainable Development (SvS)

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