Fondazione Santagata launches the intensive course on Sustainable Tourism and Economics, developed as part of the University of Florence‘s cooperation project with Bamiyan University, supported by AICS.

This comprehensive programme, scheduled for February 2025, combines theoretical foundations with practical applications to address the growing demand for sustainable tourism development in the UNESCO Bamiyan area. The course is structured across two weeks (February 18-20 and 25-27), offering participants a deep dive into the economics of cultural tourism through a sustainability lens.

CONTEXT

The intensive course is being developed in response to the increasing need for sustainable tourism strategies in heritage-rich regions like the UNESCO Bamiyan area. As tourism continues to grow globally, there is a pressing demand for approaches that balance cultural preservation, economic development, and environmental stewardship. By equipping participants with both theoretical knowledge and practical tools, the course aims to foster a new generation of professionals capable of driving sustainable tourism practices that benefit local communities while safeguarding cultural heritage.

COURSE STRUCTURE

The programme features three focused days covering different topics.

  • Day 1: Analysis – Exploring tourism economics foundations and integrated tourism offers
  • Day 2: Planning – Strategic resource mapping and destination development
  • Day 3: Entrepreneurship and Impact Assessment – Tourism enterprise management and project monitoring 

COURSE CONTENTS

    • Advanced understanding of tourism economics
    • Strategic approaches to sustainable tourism development
    • Economic value assessment of tourism experiences
    • Practical tools for community engagement
    • Innovative tourism strategies balancing economic growth with social and environmental considerations

For more information please check out the complete course agenda.

PARTNERS

University of Florence

Bamiyan University

SUPPORT 

AICS